News
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Aurora Shines at CIMP AutoEcosystems Expo: A Successful Grand Finale with Wide Acclaim
Booth Boasts Strong Footfall, Demonstrating Premium Brand Strength The 2026 CIMP AutoEcosystems Expo has successfully concluded, marking the expo’s 20th anniversary. As a premier event for the full automotive industry chain at the start of the year, the expo attracted numerous industry merchants and professional visitors to explore cutting-edge trends across the sector. Aurora made a distinguished appearance at this notable event, and with its robust product strengths and professional capabilities, it wrapped up the exhibition with outstanding results and widespread recognition. Focus on Premium Quality, Gaining High Recognition from Industry Partners Sticking to its brand positioning deeply engaged in the automotive aftermarket, Aurora drew continuous crowds at its booth throughout the exhibition. A large number of industry merchants and partners stopped by for consultations and in-depth business discussions. Our on-site team delivered professional presentations and attentive services, fully presenting the brand’s core competencies and earning unanimous praise. Seize Business Opportunities, Expand Strategic Cooperation During the exhibition, the Aurora team efficiently engaged with targeted merchants, exchanged in-depth insights on industry trends and closely responded to market demands. We not only acquired substantial valuable cooperation leads but also reached strategic cooperation consensus with a host of industry elites, further elevating the brand’s global industry influence and laying a solid foundation for future business development. Excel in Professional Competition, Set New Industry Craft Standards At the Jiuzhou Automotive Film Application Contest, where top industry technicians gathered, Aurora stood out with its superior film performance and strict construction craftsmanship, claiming the official championship in the window film category. This honor fully validates Aurora’s exceptional product quality and professional terminal construction standards, setting a new benchmark for installation craftsmanship in the automotive window film industry with top-tier quality. Forge Ahead with Quality Commitment, Embark on a New Development Journey Aurora’s participation in the CIMP AutoEcosystems Expo has come to a perfect conclusion. We sincerely thank the exhibition organizing committee for the elaborate organization, every visiting merchant and partner for their support, and all team members for their dedicated work. The end of the exhibition marks a new starting point rather than a finish line. Going forward, Aurora will uphold its commitment to product quality, focus on product innovation and service optimization, continuously provide high-quality products, and join hands with more global partners to explore new opportunities in the automotive aftermarket and build a prosperous industrial future together.
2026 04/09
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Aurora's Debut at Automechanika Dubai! Chinese Automotive Film Brand Wins Global Partners
Dubai, December 11, 2025 — The three-day 2025 Automechanika Dubai concluded successfully at the Dubai World Trade Centre. As the largest and most influential automotive aftermarket exhibition in the Middle East, the event brought together leading global brands and industry professionals. Aurora showcased its advanced product portfolio and clear global brand positioning, presenting the innovation capability of China’s automotive film industry to an international audience. This marked Aurora’s first appearance at a core Middle East industry exhibition and an important milestone following its participation at the SEMA Show in North America, further advancing the brand’s global expansion strategy. Throughout the exhibition, Aurora attracted strong interest from distributors, automotive service operators, and industry partners from the Middle East, Africa, South Asia, and Europe. Visitors from the UAE, Saudi Arabia, Qatar, Kuwait, and Oman engaged in in-depth discussions with the Aurora team, expressing strong recognition of the brand’s product performance, technical reliability, and long-term international development vision. Discussions focused on market opportunities, regional cooperation models, and future growth potential. Through its participation at Automechanika Dubai, Aurora strengthened connections with high-quality global channel partners and gained valuable insights into industry trends, market dynamics, and evolving customer demands, laying a solid foundation for continued international expansion. Aurora — Born in China, Built for the World. Moving forward, the brand will continue to drive growth through innovation and quality, working closely with global partners to unlock new opportunities worldwide.
2025 12/16
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A Complete Guide to Invisible Car Films
This article addresses common questions car owners have about invisible car films. 1. What is an Invisible Car Film? An invisible car film is a transparent protective layer applied to a car’s paintwork. Its primary function is to protect the paint, while also offering scratch resistance and impact buffering. l Different Materials, Different Effects Invisible car films come in several materials, including PVC and TPH. High-end films use TPU, which boasts excellent elasticity, wear resistance, and oil resistance. l TPU Films Feature Self-Healing Properties TPU (Thermoplastic Polyurethane) can fully recover after deformation once external force is removed. High temperatures can accelerate this self-healing process. 2. How to Distinguish High-Quality Invisible Car Films? l Smell the Odor: Inferior films usually emit a pungent chemical smell. High-quality TPU-based films, by contrast, have little to no harsh odor. l Check Transparency: Better materials offer higher transparency. The clearer the film, the more premium the material and the better the quality. l Test Toughness: High-quality films have strong toughness, enabling them to withstand significant stretching and effectively buffer external impacts. They also have a lower risk of bubbling or peeling later on. 3. How to Maintain an Invisible Car Film? Avoid driving on rough roads, as invisible car films are not bulletproof. Wash the car regularly to remove dirt—excess grime affects appearance and can degrade the film over time. Preserve the film’s coating by applying maintenance fluid every 3–6 months to restore and protect the coating. Choose the right film—trust Aurora! With 25 years of brand history, Aurora leads the industry with cutting-edge film technology. We keep innovating to provide comprehensive protection for your beloved car!
2025 11/28
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Autumn Paint Protection Tips: Smart Maintenance for Car Covers
Autumn is here, dear car lovers! Don’t neglect the maintenance of your car cover – it’ll keep your vehicle shining bright this season and better protect the paint. 1. Regular Cleaning is Key. Autumn brings plenty of fallen leaves and dust. Clean debris off the cover promptly to avoid scratching the paint. Use mild detergent and a soft towel to wipe gently, keeping the cover clean and tidy. 2. Prioritize Waterproofing and Moisture Resistance Autumn rain is frequent. Ensure your car cover has good waterproof performance to prevent rainwater from seeping into the paint. Park in a dry area as much as possible to avoid the cover staying damp for a long time. 3. Check for Damage Strong autumn winds may tug at the cover. Regularly inspect it for cracks or tears, and repair promptly to provide continuous protection for the car paint. Let’s take good care of our car covers with dedication, so our beloved vehicles stay as bright and new as ever this autumn!
2025 11/11
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Returning to the World's Top-tier Grand Event, Aurora Defines a New Global Automotive Lifestyle!
On November 7 (local time), the 2025 SEMA Show concluded successfully at the Las Vegas Convention Center after four inspiring days. This marked AURORA’s second appearance at this world-renowned automotive event—not merely as an exhibitor, but as a confident showcase of brand strength and a bold declaration of our global strategy. With innovative products born from the excellence of Chinese manufacturing, AURORA stood proudly among the world’s leading brands, declaring to the global market: “AURORA is an international brand rooted in China and serving customers worldwide.”Over the past year, AURORA has begun to make its mark in Southeast Asia, the Middle East, Japan, and Korea, steadily expanding its global footprint. As one of the industry’s most influential platforms, SEMA provided AURORA’s R&D and marketing teams with a front-row view of emerging global trends in design, technology, and consumer demand —insights that will be instrumental in shaping our future innovations and global roadmap. Meanwhile, the exhibition allowed us to connect with premium distribution and channel partners from around the world, laying a strong foundation for our next phase of international growth. During the show, AURORA’s leadership, R&D, and marketing teams joined forces with our overseas colleagues to engage deeply with partners from North America, Asia-Pacific, the Middle East, and beyond—exchanging perspectives on technological innovation and evolving market opportunities within the automotive film industry. We extend our heartfelt thanks to all our partners for their continuous trust and support. AURORA now shines on the world stage with a growing global network of friends and partners. The journey has just begun —the future will be even brighter. “See you at SEMA 2026!”
2025 11/11
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Aurora sincerely invites global customers to witness its shining moment and the new trend of innovation in the automotive film industry!
From November 4th to 7th, the SEMA Show – the world's premier event for the automotive aftermarket, customization, and accessories industry – will kick off at the Las Vegas Convention Center. As a top-tier exhibition in the automotive aftermarket, the SEMA Show gathers world-class automakers, customizers, and enthusiasts. Aurora (Beijiguang) will make an appearance alongside its parent company, bringing a visual feast of automotive film technology and innovation. Aurora (Beijiguang): A Brilliant Star in the Automotive Film Sector Since its establishment in 1998, Aurora has been dedicated to the R&D and manufacturing of automotive films. With 25 years of profound technical accumulation and market cultivation, it has grown into a world-class automotive film brand. Over the years, Aurora has not only won the title of "Top 10 Automotive Explosion-Proof Film Brands" in the industry but also been recognized as "Consumer-Favorite Automotive Window Film Brand". These honors are not only high recognition of Aurora's product quality but also a strong testament to its brand strength. Debuting at the SEMA Show: Aurora's Global Stage to Showcase Its Strength This participation in the SEMA Show is a crucial opportunity for Aurora to expand its global market and enhance its international influence. The SEMA Show attracts over 161,000 professionals from more than 140 countries each year (including 71,000 buyers and 3,300 media representatives). Aurora will stand alongside world's top brands, focusing on showcasing its latest automotive window films and paint protection films. It will convey its core advantages through on-site demonstrations and technical explanations, and discuss future industry trends with industry experts and partners. Exhibition Time November 4th - 7th, 2025 Exhibition Venue Booth 52163, West Hall, Las Vegas Convention Center, USA From November 4th to 7th, at the SEMA SHOW in Las Vegas, Aurora sincerely invites global customers to witness its shining moment and the new trend of innovation in the automotive film industry!
2025 10/25
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Residential window film: to put on an "invisible protective clothing" for the home
Home Window Film: The Invisible Guardian of Your Space Window film, a functional coating applied to window glass surfaces, serves as a lightweight yet multifunctional solution that enhances modern home aesthetics while boosting living comfort. More than just window enhancement, it acts as an integrated protective layer combining thermal insulation, UV protection, safety features, and privacy, creating a comfortable, energy-efficient environment. 1. Thermal Regulation & Sun Protection: Year-Round Comfort During summer, direct sunlight causes excessive heat transfer through regular windows, forcing air conditioning to operate at high capacity. In winter, rapid heat conduction from glass leads to excessive energy loss and increased heating costs. Featuring advanced metal coatings or nanotechnology, window film effectively blocks 60%-80% of solar heat, minimizing heat exchange between indoors and outdoors. This innovation reduces indoor temperatures by 3-8°℃ in summer, eliminating the "sweltering" sensation of heat traps, while maintaining stable warmth in winter. The film also filters harsh light glare, ensuring soft illumination that prevents visual fatigue during reading, work, or relaxation. This keeps your home consistently warm in winter and cool in summer. 2. UV Protection: Preserving Home and Family Vitality Sunlight's UV rays act as invisible culprits behind skin aging and furniture deterioration. Prolonged exposure not only causes skin damage and accelerated aging but also accelerates color fading, cracking, and reduced durability of soft furnishings like curtains, sofas, and flooring. Premium residential window films block over 99% of UV-A and UV-B rays, creating a natural UV filter for windows. With these films installed, children can safely play near windows even in bright sunlight without skin damage concerns. They also protect wooden furniture and fabric sofas from fading, keeping them looking fresh for years. III. Safety Assurance: Building the First Line of Defense Ordinary glass shatters into sharp fragments during impacts, posing significant safety risks—especially in households with elderly members or children. The "Safety Blast-Resistant Film" in these films combines high-strength base materials with adhesive layers to securely hold glass shards together, preventing injuries from flying debris. Whether from accidental impacts, extreme weather (typhoons, hail), or vandalism, the film acts as a protective shield, offering cushioning and stabilization. IV. Privacy Balance: Balancing Light and Security Many families face a dilemma: wanting windows to be transparent for natural lighting while avoiding prying eyes outside. Traditional curtains or blinds compromise privacy but let in insufficient light, requiring frequent adjustments. The "Unidirectional Vision Film" in these products resolves this perfectly—— By reflecting external light like a mirror during daylight, it creates an opaque view from outside while allowing clear glimpses of outdoor scenes indoors, achieving "I see people, they don't see me" privacy protection. When indoor lighting exceeds outdoor illumination at night, the one-way view effect diminishes. Pairing with sheer curtains balances privacy and natural light, achieving harmony between openness and seclusion. 5. Energy Conservation: Easing the Burden of Eco-Friendly Living. Windows account for approximately 40% of building energy consumption, making them the primary source of household waste. Residential window films enhance thermal insulation, reducing air conditioning and heating usage frequency and duration. Studies show long-term use can decrease energy consumption by 15%-30%, indirectly lowering electricity bills. For eco-conscious families, this isn't just cost-saving but a concrete action toward low-carbon living, turning "energy efficiency" from a slogan into daily practice. 6. Aesthetic Evolution: Merging with Diverse Interior Styles. Beyond functionality, residential window films offer stylish options. Available in transparent, light gray, dark brown, tea-colored, frosted, and patterned designs, they complement various interior styles. Transparent films preserve glass's natural clarity for minimalist modern aesthetics; light-toned versions soften lighting for Japanese-inspired warm tones; dark shades enhance privacy and texture, perfectly blending with industrial or luxury interiors. Without replacing glass, a single film elevates window harmony with existing decor, enhancing spatial sophistication. From summer coolness to winter warmth, from family safety to privacy protection, residential window films redefine window value through their "small investment, big return" philosophy. It's not just a decorative element, but a must-have upgrade that elevates living standards——. The Architectural And Home Film growing popularity of window films among households likely stems from their ability to make homes more comfortable, energy-efficient, and secure. Choosing the right window film for your home means adding both visible quality and invisible protection to your daily life.
2025 10/02
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Good News | Kangde Xin, Parent Company of Aurora, Re-participates in Compiling Industry Standards and Ranks Among the Top 100 Enterprises in China's Auto Aftermarket in 2024
On December 1, 2024, the Auto Aftermarket Ecology Conference and Paint Protection Film Construction Standard Launch Event, hosted by the Auto Aftermarket Special Committee of the Auto Dealers Chamber of Commerce of All-China Federation of Industry and Commerce, was held at New Century Grand Hotel Songjiang Shanghai. At the event, the group standard Technical Specification for Construction of Automotive Paint Protection Film, with Kangde Xin participating as a drafting unit, was officially released. Kangde Xin, the parent company of Aurora, has always been a strong driver for the standardization of China's automotive film industry. In 2015, the first batch of national standards for China's automotive film industry – GB/T 31848-2015 Requirements for Automotive Glass Film Application and GB/T 31849-2015 Automotive Glass with Film – were formulated and released under the strong promotion of Kangde Xin, providing standardization and guidance for the development of China's automotive film application industry. In recent years, Kangde Xin has continued to commit itself to leading the standardized development of the industry, and has successively participated in formulating and releasing a number of industry standards and national standards, such as QC/T 1171-2022 Automotive Paint Protection Film, GB/T 29061-2023 Functional Films for Building Glass, and TCPQSA0021—2024 Color-Changing Films for Automotive Modification. The release of this standard marks Kangde Xin's latest contribution to the standardized development of the industry. During the same period of the conference, the "Top 100 Enterprises in China's Auto Aftermarket" list, launched by the Auto Dealers Chamber of Commerce of All-China Federation of Industry and Commerce, was released. As expected by the industry, Kangde Xin was once again selected into the list of top 100 enterprises.
2024 12/03
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